Next Up: Alabama Rising Star Safira Sets Out To Leave Her Mark On Music’s R&B And Pop Genres

MUSIC
Safira is a singer and songwriter who was born in Montgomery, Alabama but has been making a name for herself on the Atlanta indie music scene. Recently, Safira returned from the 2024 SXSW Music Festival in Austin, Texas where she had a slew of stellar performances including Clay James’ “PCMG & Friends” Stage. These shows are where Safira began to make a name for herself amongst some of the music industry’s brightest stars and executives. One music executive who’s been highly impressed with Safira’s progress is Sound Lynk Studios Owner Chad Hampton. Chad Hampton has been a fan of Safira’s music and movement ever since she performed on the 2022 Georgia State University Homecoming Concert. Safira who was an army brat has lived all over the United States and you can feel that diversity, culture, and versatility within her music. Safira’s Mom and Grand Dad were both in the industry, and are accredited for being her first inspirations in music. Other inspirations Safira draws from are Rihanna, Bruno Mars, The Weeknd, and Michael Jackson. She obviously loves music you can dance to. Safira’s current single is “Shades In The Club” and it can be found on all digital streaming platforms. You can follow Safira on all social media @__itssafira to keep up with her latest releases, merch drops, and upcoming concerts.

Boston Native Sincerely Dad Makes His PCMG Debut With New Single “FYM”

MUSIC

Sincerely Dad is originally from Boston, Massachusetts but has been residing in Atlanta, Georgia for quite some time. In fact, the Atlanta underground scene is very familiar with Sincerely Dad due to his work ethic, nostalgic delivery, and bold lyricism. Recently Sincerely Dad set social media on fire for delivering a fan favorite verse in the PCMG Winter Cypher. PCMG stands for Playas Club Music Group, which is one of the hottest upcoming indie labels in the United States. Sincerely Dad is one of the newer artists added to the roster and today he made his label debut with “FYM” which is produced by Dillygotitbumpin. This release is a collaboration between Playas Club Music Group and CWE Distro. Make sure you stream “FYM” on all digital streaming platforms and add it to your playlists. Don’t be surprised if you hear this song in the background of the Celtics Vs Mavericks NBA Finals games during Boston’s home games. Follow @Sincerely.Dad on all social media to keep up with his next releases, merch drops, and up coming shows.

Get to know music producer, Tiffany Love

INTERVIEWS

What’s going on Tiffany Love? Please introduce yourself.
I’m Tiffany Love, an R&B and Hip Hop beat maker. I was born and raised in Southside Jamaica, Queens, NY, but I’m currently living in Brooklyn, NY.

How did you first start making beats?
My journey into making beats started quite organically. It all began with me just playing around with music on my Yamaha PR-240 keyboard, experimenting with different sounds and rhythms. I was fascinated by the process of creating music and soon realized that I had a knack for it.

In 2011, I took a step further and started messing around with Pro Tools. It was my first dive into digital audio workstations (DAWs), and I was amazed by the endless possibilities they offered. However, it wasn’t until I tried Logic 9 that everything clicked for me. I fell in love with Logic’s interface, workflow, and the range of tools it provided for music production. From that point on, there was no turning back. I immersed myself in learning the ins and outs of Logic, honing my skills, and experimenting with different techniques to craft unique beats. It’s been an incredible journey of growth and discovery, and I’m grateful for every step that led me to where I am today.

We know early on you were making gospel music on your keyboard. Do you currently produce other types of genres?
Absolutely! While my journey started with making gospel music on my keyboard, I’ve expanded into producing various genres, including R&B and Hip Hop. These genres allow me to explore different sounds, rhythms, and emotions, adding depth and versatility to my music production skills. I love the soulful melodies and storytelling aspects of R&B, as well as the raw energy and creative freedom of Hip Hop. Both genres inspire me to push boundaries and create music that resonates with people on a deeper level.

What type of music do you enjoy working on the most?
I absolutely love working on R&B music! There’s something about the smooth melodies, soulful vocals, and emotional depth of R&B that really speaks to me. I find joy in crafting beats that complement those heartfelt lyrics and create a vibe that makes you want to groove. R&B allows me to explore different textures, instrumentation, and rhythms, which keeps the creative process exciting and fulfilling. It’s definitely my favorite genre to work on—it just feels like home.

Any obstacles you’re had to overcome throughout your journey as a beat maker?
Oh, definitely. One major obstacle I’ve faced on my journey as a beat maker is dealing with feedback that my beats “don’t sound like what’s out now.” It can be tough when people compare your work to current trends and expect you to follow a certain formula. However, I’ve learned to trust my instincts and stay true to my unique sound, even if it doesn’t always fit the mainstream mold. Another challenge has been learning to trust people with my music ideas. It’s a vulnerable process to share your creations with others, especially when you’re not sure how they’ll be received. Over time, I’ve become more selective about who I collaborate with and have found a circle of like-minded individuals who respect and appreciate my creative vision. Despite these obstacles, I’ve grown stronger as a beat maker. I’ve learned to embrace constructive criticism, stay authentic to my style, and surround myself with supportive allies who believe in my music. It’s all part of the journey, and overcoming these challenges has only made me more determined to succeed.

When it comes to producing for an artist, do you prefer to do it specifically for them? Or are you uploading most of your Beats to a Beat website?
For me, producing for an artist is all about creating something specifically tailored to their style and vibe. I prefer to craft beats with a particular artist in mind, envisioning how their vocals will complement the music and bring the whole track to life. This approach allows me to personalize the production and capture the essence of the artist’s sound.

While I do upload some of my beats to beat websites for exposure and networking opportunities, my heart lies in the process of creating something unique for a specific artist. It’s a collaborative journey where I can fully immerse myself in their vision and contribute to the creation of something special. Plus, there’s a certain magic that happens when the beat and the artist’s voice align perfectly—it’s what keeps me inspired and passionate about what I do.

Tell us one or two artists that you have worked with and really enjoyed?
Working with artists like Knzie and SoloJane has been an absolute pleasure and a highlight of my career. Knzie, a talented singer-songwriter, brought such soul and emotion to the table. Collaborating with her allowed me to delve deep into creating melodies and beats that perfectly complemented her powerful vocals and heartfelt lyrics. The synergy we have is amazing, and the end result was a track that resonated with listeners.

SoloJane, on the other hand, brought a whole different energy to our collaboration. Their unique style and creative vision pushed me to experiment with new sounds and textures, resulting in a dynamic and edgy track that stood out. Working with SoloJane was a journey of exploration and innovation, and I loved every moment of it. Both experiences taught me valuable lessons about collaboration, creativity, and the magic that happens when artists come together to create something special. I’m grateful for the opportunity to work with such talented individuals and look forward to more inspiring collaborations in the future.

Besides creating Beats, have you gotten into doing any engineering?
No, I haven’t delved into engineering. My primary focus has always been creating music—crafting beats, experimenting with melodies, and bringing my ideas to life through sound. While engineering is an important aspect of music production, I’ve chosen to hone my skills specifically in the creative process of making music. It’s where my passion lies, and I believe in focusing on what I love and excel at the most.

For any aspiring Beat makers, what piece of advice could you offer them?
For aspiring beat makers, my biggest piece of advice would be to stay true to your unique sound and never stop experimenting. It’s easy to get caught up in trends or try to mimic what’s popular, but what sets you apart is your individual style and creativity. Don’t be afraid to take risks, explore different genres, and trust your instincts. Additionally, networking and collaborating with other artists and producers can be incredibly valuable. Surround yourself with a supportive community that shares your passion for music, exchange ideas, and learn from each other’s experiences. And above all, stay persistent and dedicated to your craft. Success in music production takes time, hard work, and perseverance, so keep pushing forward and never stop creating.

Do you have anything specific in the works that we need to know about?
Yes, I’m currently working on something really exciting that I can’t wait to share! I’m in the process of putting together an album featuring a selective choice of artists. It’s been an amazing journey collaborating with these talented individuals, and I believe their unique styles will bring a fresh perspective to the project. Apart from that, I’m also working on creating more beats—exploring new sounds, refining my production techniques, and pushing the boundaries of my creativity. These beats will not only be part of the album but also stand-alone tracks that I plan to release individually. Overall, there’s a lot of creativity flowing in the studio, and I’m looking forward to sharing this music with everyone soon. Stay tuned for updates and be ready for some dope vibes!

Are you currently pursuing any other business ventures?
Yes, I’m currently exploring other business ventures. One area I’m particularly interested in is pursuing TV and film placements for my music. I believe that my beats and compositions have the potential to enhance visual storytelling and add depth to various media projects. I’ve been networking with industry professionals, studying the requirements for placements, and fine-tuning my portfolio to cater to the needs of TV shows, films, and commercials. It’s an exciting opportunity to expand my reach and collaborate with creatives in different fields. While music production remains my primary focus, venturing into TV and film placements allows me to explore new avenues and showcase my work to a broader audience. I’m excited about the possibilities ahead and eager to see where this journey takes me.

Any artists that are interested in working with you, please provide your social media and contact information.

Email: tiffanylovebeats@gmail.com

IG: Officialtiffanylovebeats

Tiktok: Tiffanylovebeats

Is there anybody that you would like to give a shout out to?
Absolutely, there are some amazing people I’d love to give a shoutout to! First and foremost, a big shoutout to Mystics Entertainment and Misty “Tampamystic” Malec for interviewing me on your platform. It was an honor to share my journey and music with your audience, and I appreciate the opportunity. I also want to send a shoutout to my parents, who are watching over me from heaven. They passed down the passion for making music, and I carry their love and guidance with me every day. A huge shoutout to all the incredible artists and musicians I’ve had the pleasure of working with: Knzie, Solojane, Slim the creator, Ayoshlide, Jookbox Neek, and Jaelyn Ashlee. Each of you has brought something special to our collaborations, and I’m grateful for the creativity and camaraderie we share. Of course, a heartfelt shoutout goes to my family for their unwavering support and encouragement. And lastly, I’m forever grateful to my heavenly father, Jesus Christ, for blessing me with the gift of music and guiding me on this incredible journey.

RodThaGreat “The Midnight Desolation” drops June 12th, 2024

VIDEOS
RodThaGreat delivers conscious rap with a clairaudience of vibes you may feel from the darkest moments in your life to your greatest dream perspective you long for. “I can hear sounds and songs that don’t exist yet, and bring them into reality.” – states RodThaGreat. The talented conscious rapper displays sounds and lyrics that we all can relate to, vibe to.  He delivers a vibe that gives you a sense of inspiration knowing we are consciously connected through related stories he shares in his music. 
 
RodThaGreat’s inspiration comes from some of our greats such as; Nas, Lil Wayne, Kendrick Lamar, Kurt Cobain, Kanye West, and Outkast. RodThaGreat, has been creating Introspective/Conscious Rap/Alternative music Since 2018, and recently received his 1million Spotify plaque for his biggest single Birthdays.  His most recent single “Isolation”, it’s album project drop is approaching this June 12th, 2024 titled: “The Midnight Desolation”. RodThaGreat has big expectations for his career, in bringing a unique sound and exciting journey for his fans. Get ready as the rising star is approaching the intro release of a complete body of works for all his day one fans, and new fans to come. 
Written by: J.Salazar @juelsofrome
 
Check out his singles: “Birthday’s” & “Isolation”

Follow RodthaGreat Movement
PR/Mngt – Juel @juelsofrome | juel@jorpr.com

 

JAMES WORTHY Releases New Single “Your Heart”

MUSIC
FOR IMMEDIATE RELEASE
 

Grammy Award Recording Artist, Producer, and Songwriter James Worthy returns with his latest single, “Your Heart,” offering listeners a glimpse into the complexities of navigating relationships amidst the allure of Hollywood. Produced in collaboration with Ronell Sessoms and co-produced by Worthy himself, the track dives into the intricacies of love and temptation with a captivating blend of R&B and hip-hop influences.

Worthy’s motivation for crafting “Your Heart” stems from his desire to convey the challenges of maintaining authenticity in a relationship while immersed in the glitz and glamour of the entertainment industry. Drawing from personal experiences, he skillfully intertwines introspective lyricism with infectious melodies, creating a sonic journey that resonates with audiences on a profound level.

Highlighted by Worthy’s signature smooth delivery, “Your Heart” stands out not only for its impeccable production but also for its relatable narrative. With lines like  “I got my top down riding down the street, Worthy written right across the tee, She love it when I pull the gear and speed, diamond chain hanging off of me“, Worthy effortlessly encapsulates the allure of the fast-paced lifestyle neighboring against the desire for genuine connection.

As the first single from his upcoming EP “Cups Of Koffee” “Your Heart” sets the stage for a project that promises to further showcase Worthy’s versatility and artistry. The song officially releases May 31st, 2024. Keep an eye out for James Worthy as he continues to carve his path as a Grammy-nominated musician and the visionary CEO of Humble Sound Records.

More information about James Worthy, and the single can be found on his platforms below.
Purchase/Stream “Your Heart”
 
 

Media/Press:

Humble Sound Music Group

Public Relations  — Lenell Johnson

humblesoundmedia@gmail.com